He went on to host a number of music video and comedy talk shows on cable, like Max Headrooms Christmas Turkey, or the Max Headroom Talking Head Show. It was also ahead of its time for its then-futuristic look at our modern, interconnected world. BBC channel 4 made a 1 hour special that was a sci fi drama, 'Max Headroom: 20 minutes into the future' that gave the backstory and premise to the character. In 1986 Max went to the United States to star in a long running ad campaign for Coca-Cola and became. Headroom was developed in Britain, and made his debut on the Home Box Office television network in 1985.
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Max Headroom ran for just two seasons on ABC, with Frewer playing both the supposedly artificially intelligent character and also its alter ego, journalist Edison Carter, but it remained an influential project, referenced in shows like Agents Of S.H.I.E.L.D., and by music artists including Selena Gomez and Eminem.įrewer is returning to star in the series and is also co-producing, according to the trade.Ĭarter’s dogged reporting focused on corruption and corporate greed, and the show continually poked fun at network TV executives and the news business - which naturally rankled actual TV execs. Max Headroom had hit the big time, and he knew it. With Coca-Cola's selection of a digital, computer-constructed 'spokesthing' named Max Headroom, came a dramatic shift toward a reliance on high technology to deliver the advertising message. Max Headroom was perhaps more famous for actor Matt Frewer‘s intentionally glitchy computer characters gracing Coke commercials back in the day, but now the subversive ABC series that bore his name is getting another shot.ĭeadline reports Elijah Wood‘s SpectreVision production house is backing the series for AMC, with Halt and Catch Fire co-creator Christopher Cantwell writing it. After the cancellation of The Max Headroom Show, Matt Frewer portrayed Max and Carter in the 1987 American TV drama series Max Headroom on ABC.
Max headroom coke commercials full#
With reboots of Full House and Roseanne spin-off The Conners on the air now, another Reagan-era series is returning to TV. Max Headroom became a global spokesperson for New Coke, appearing on many TV commercials with the catchphrase 'Catch the wave'. Max Headroom: 20 Minutes into the Future was a snarky take on media and corporate greed, told. L-R Frewer, Amanda Pays - ABC Photo Archives/Disney General Entertainment Content via Getty Images By Bryan Bishop On Thursday, April 4th, 1985, a blast of dystopian satire hit the UK airwaves.
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